Fundamental Filters
Filter Report
Free email / slack support
billed monthly
WTL Filter Suite
Comprehensive Analytics
Priority Support
billed monthly
Custom Filters
Comprehensive Analytics
Priority Support
Tailored to your needs
On-premise/Priv. Cloud
Support/Service SLA
Customer Success

Frequently Asked Questions

Is WhatToLabel free? 

WhatToLabel is free for basic features and open data projects (e.g. academic). This means that you can use WhatToLabel for as long as you give back to the community by allowing other members to reuse your filtered datasets

📋 What datatypes do you support?

Our current system supports filtering of the following dataformats: Image data such as BMP, GIF, JPEG, JPEG 2000, PNG, TIFF, WebP. We are working on supporting other data types such as text and audio for our next release. Contact us if you would like to try out early versions of currently not supported datatypes.

Can I share an account with a friend?

You cannot share accounts, but we do make it easy to invite friends and receive discounts. When friends signs up you both receive a 10% discount toward any plan. Get an entire year of data filtering for free when 10 friends sign up!

Can you help with data labeling? 

Yes! We have experienced partners which we can on-board through our platform. We also do quality assessments of the labeling and help you to identify mislabeled samples.

I need an on-premise or private cloud solution?

We ca provide you with an on-premise and/or private cloud solutions please just send us a message to or use the contact form.

How long will it take?

The vast majority of filterings take less than 24 hours. If you need it faster let us know after uploading your dataset and we’ll take care of it. An additional charge may be required for expedited delivery.

Will you optimize my dataset for me?

We help you get the best dataset possible parameters which you selected. Custom data preparation is possible if requested.

Do you offer any discounts?

We sure do! We have several discount programs for startups and freelancers as well as discounts for multi-year contracts. We also offer on request trial periods. We also have a referral program.

Can I also access and use the embedding? 

Yes! If you would like to use our pre-trained model we can make that possible for you.

Do you offer pay-per-use pricing?

Yes, we offer pay-per-use pricing for $0.01/input image. Just sign-up and send us a quick message and we'll upgrade your account.

Improve your data
Today is the day to get the most out of your data. Share our mission with the world — unleash your data's true potential.
Start Now